Album Covers: "sophisticated, enlightened artwork"

Robert M. Jones, Art Director, RCA/Victor Records, writing in the November 1960 issue of American Artist, concluded:

Though color photography presently dominates album cover art...

... there is evidence that the taste of the record buyer is maturing.

He is demanding a sophisticated, enlightened art work.

Musical content is also becoming increasingly important.

Fortunately, a semi-nude pretty girl is no longer enough to sell the product...

... to an audience whose taste in music is constantly being upgraded by quality recordings.

* My Illustrated Album Covers flickr set.

Blog Archive