Album Covers: "sophisticated, enlightened artwork"

Robert M. Jones, Art Director, RCA/Victor Records, writing in the November 1960 issue of American Artist, concluded:

Though color photography presently dominates album cover art...


... there is evidence that the taste of the record buyer is maturing.


He is demanding a sophisticated, enlightened art work.



Musical content is also becoming increasingly important.



Fortunately, a semi-nude pretty girl is no longer enough to sell the product...



... to an audience whose taste in music is constantly being upgraded by quality recordings.



* My Illustrated Album Covers flickr set.

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